Pricing & segmentsExmouth Leisure Centre
LED Community Leisure’s pay-as-you-go page, last modified in September 2025, lists adult and concession prices: swimming £6.85 and £5.15, a gym workout £9.15 and £7.00, a standard fitness class £8.75 and £6.55, and sports hall hire £49.00. The concession price is about a quarter lower for swimming and the gym, at 24.8% and 23.5% by our arithmetic. The prices apply across LED’s centres, including Exmouth, and the page gives no Exmouth attendance or revenue.
Why might a leisure centre charge concession customers about a quarter less, and what does that do to demand? Practise this in AO2 Application.
Interpreting accountsExmouth Town Council
Exmouth Town Council’s 2024/25 Band D charge was £66.05, up £7.68 or 13.2% by our arithmetic from £58.37, although its news release also quotes £8.41. East Devon District Council’s undated tables give a precept of £870,592 for 2024/25 and £1,337,783 for 2026/27, a rise of 53.7% by our arithmetic, with an average Band D of £96.30, up £30.25 or 45.8%. The tables imply a tax base of about 13,892 in 2026/27 against about 13,181, our arithmetic. We found no figures for 2025/26 and no stated reason for the 2026/27 rise.
The precept rose about 54% in two years but Band D rose about 46%. What does that say about the number of properties, and what would you ask the council? Step by step in AO3 Analysis.
Strategy & stakeholdersExmouth Pavilion
A January 2023 East Devon District Council report on Exmouth Pavilion set out nine options, from refurbishing it to selling it, and no decision was made in the paper. Capital of £1,023,750 was proposed for 2022-24 with £395,250 approved, and maintenance spending ran over budget by 45%, 121% and 93% in the three years to 2021/22. A new 350-seat arts centre was estimated at about £9.15m, with borrowing of about £610,199 a year at 4.7% over 50 years, and the building is leased to LED Community Leisure at £1 a year to 31 December 2035. We didn’t find the outcome, and the report is from 2023.
Should a council refurbish, sell or replace an ageing seafront pavilion, and who gains or loses? A real judgement for AO4 Evaluation.
Exmouth’s economy in the classroom
Wikipedia gives Exmouth 35,488 residents at the 2021 census without defining the area, and censusdata.uk gives 35,502 for the civil parish. A leisure operator, a town council and a seafront pavilion give students real contexts for pricing, accounts and strategy. We tie these themes to topics on the specification.
Sources: Wikipedia, Exmouth; censusdata.uk, Exmouth; LED Community Leisure, pay-as-you-go page; Exmouth Town Council, 18 January 2023 and 14 March 2024; East Devon District Council, parish precept tables and Exmouth Pavilion report, 17 January 2023; provider pages. The 24.8%, 23.5%, 13.2%, 53.7% and 45.8% figures are our arithmetic, the prices are not Exmouth-specific, and LED Community Leisure appears in both the leisure and pavilion cases.
