Niche Marketing
Niche Marketing in a Nutshell Niche marketing means targeting a small, specific segment of a larger market with a product built for its exact needs. It allows premium prices, loyalty and little…
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8 min
Spec point: A-Level Edexcel – 4.3.2 Niche Markets
Every note that covers this specification point.
Niche Market
Niche Market in a Nutshell A niche market is a small, specific segment of a larger market whose customers share particular needs that mass-market firms ignore or serve poorly. Niche marketing means…
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8 min